Sell-Side M&A Advisory

Sell-side M&A advisory for founder-led companies.

Independent and sell-side only. We advise founders in software, fintech, and cybersecurity on the sale of their companies, informed by our own market research.

$4.8T
Global M&A in 2025, second-highest on record
+66%
Technology M&A, to roughly $1.08T
2,500+
Software deals, a record by count
From The State of Software M&A,
Windsor Drake Research, 2026
The Firm

An institutional process for founder-led companies.

Windsor Drake advises founders on the sell side only. A Managing Director leads each engagement from the first assessment through closing. We take on a limited number of engagements each year.

Sell-side only

We represent sellers only. No buyer mandates and no referral arrangements that reduce seller proceeds.

Senior attention

A Managing Director leads outreach, process, and negotiation. Engagements are not passed to a junior team.

Sector focus

We concentrate on a small number of sectors and publish proprietary valuation research in each.

Sectors

Sectors we cover.

We maintain active buyer relationships and publish valuation research in each sector we cover.

01

Fintech & Payments

Payments, lending platforms, banking infrastructure, and financial software across SMB and enterprise.

02

B2B SaaS

Vertical and horizontal software with recurring revenue, defensible retention, and deep workflow integration.

03

Cybersecurity

Managed security, compliance, threat intelligence, and identity with contracted recurring revenue.

04

AI Software

AI infrastructure, workflow automation, and AI-native applications across security, healthcare, and enterprise.

Market Intelligence

Quarterly valuation research.

Multiples, comparables, and buyer activity across the sectors we cover.

Explore market intelligence
Contact

Speak with us in confidence.

Every engagement begins with a confidential assessment. Initial conversations carry no obligation.

Request a confidential discussion

All inquiries are strictly confidential. No information is shared without written authorization.

Common Questions

Frequently asked

Sell-side M&A advisory is the representation of a company's owners in the sale of their business. The advisor prepares the company for market, identifies and engages qualified buyers, runs a competitive process, and negotiates terms through closing. Windsor Drake works exclusively on the sell side and represents sellers only.

No. Windsor Drake represents sellers only. The firm holds no buyer mandates and no referral relationships that create incentives to reduce seller proceeds.

Founder-led and owner-operated companies, often first-time sellers, who want a disciplined, competitive process run to an institutional standard from first call to close.

A broker typically lists a business and waits for inbound interest. Windsor Drake builds the full universe of qualified buyers for each engagement, runs a structured competitive process with defined milestones, and negotiates terms directly, led by a Managing Director throughout.

Through a monthly advisory retainer and a success fee payable at closing. The success fee is the primary component, aligning the firm's compensation with the outcome achieved for the seller.

Windsor Drake operates from offices in New York and Toronto, advising on transactions across North America.

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Fintech M&A in the Consolidation CycleSaaS M&A After the ResetCybersecurity M&A in the Platform EraAI M&A and the Capability Race
Market Intelligence

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