Altruist strategy: free portfolio management to drive custody adoption
Altruist signaled an acquisition thesis in strategic pricing shift on October 10, 2023.
- Primary
- Altruist
- Structure
- strategic pricing shift
- Date
- October 10, 2023
- Sub-sector
- Wealthtech
Custodial platforms competing away stand-alone portfolio management software by bundling technology for free, disrupting $5K–$10K annual software spend.
Source: investmentnews.com