Amex adds direct bank deposit option for card rewards redemption

American Express launched a new product on October 29, 2026.

Primary

American Express

Date

October 29, 2026

Sub-sector

Card Issuing

While a standard product evolution for a major incumbent, this signals continued competition in rewards redemption UX that sub-$250M card and embedded finance players should monitor for feature parity.

Primary company

American Express

Counterparty

Not disclosed

Amount

Not disclosed

Event date

October 29, 2026

Sub-sector

Card Issuing

HQ

Not disclosed

Structure

Not disclosed

Source published

Not disclosed

Publisher

PYMNTS

Source: pymnts.com