Kroger expands Fold Bitcoin Gift Card offering in physical and digital formats after.

Kroger launched a new product on August 20, 2026.

Primary

Kroger

Date

August 20, 2026

Sub-sector

Crypto / Stablecoin

Demonstrates mainstream retail adoption of cryptocurrency gift cards, but Kroger (>$1B) is too large for sub-$250M fintechs to directly compete with. More relevant as a trend signal than an actionable transaction.

Primary company

Kroger

Counterparty

Not disclosed

Amount

Not disclosed

Event date

August 20, 2026

Sub-sector

Crypto / Stablecoin

HQ

Not disclosed

Structure

Not disclosed

Source published

Not disclosed

Publisher

PYMNTS

Source: pymnts.com