The Loan Store rebrands to Averra Financial, emphasizing broker partnerships and tech.

The Loan Store launched a new product on October 1, 2026.

Primary

The Loan Store

Date

October 1, 2026

Sub-sector

Mortgage Tech

A rebranding announcement from an incumbent mortgage lender signals positioning around technology and partnerships, but offers no actionable intelligence on valuation, buyer thesis, or market shifts relevant to sub-$250M fintech founders.

Primary company

The Loan Store

Counterparty

Not disclosed

Amount

Not disclosed

Event date

October 1, 2026

Sub-sector

Mortgage Tech

HQ

Not disclosed

Structure

Not disclosed

Source published

Not disclosed

Publisher

PR Newswire

Source: prnewswire.com