Strategic Partnership · Lending Tech (SMB) · 2026

Choco Up merges with Plutus Financial to expand revenue-based lending for thin-file Asian.

Choco Up announced a strategic partnership on September 4, 2026.

Primary
Choco Up
Date
September 4, 2026
Sub-sector
Lending Tech (SMB)

Demonstrates RBF+live sales data underwriting model gaining traction in underserved SMB lending segment; merger validates alternative credit scoring for Asia's massive informal business population.

Primary company
Choco Up
Counterparty
Not disclosed
Amount
Not disclosed
Event date
September 4, 2026
Sub-sector
Lending Tech (SMB)
HQ
Not disclosed
Structure
Not disclosed
Source published
Not disclosed
Publisher
FintechTimes

Source: thefintechtimes.com