Transaction · Wealthtech · 2026

SoFi Technologies / PrimaryBid 2026

SoFi Technologies acquired PrimaryBid on May 16, 2026.

Target
PrimaryBid
Acquirer
SoFi Technologies
Announced
May 16, 2026
Sub-sector
Wealthtech

Transaction overview

  • SoFi Technologies announced the acquisition of technology assets from PrimaryBid on 16 May 2026.
  • The deal covers software systems supporting fundraising workflows and investor participation processes.
  • Close status is not disclosed in the source; no completion date is given.
  • PrimaryBid is a capital markets crowdfunding software provider focused on retail investor participation in public offerings.
  • SoFi stated the transaction supports development of digital capital markets services and investment accessibility technologies.
  • SoFi Technologies is a consumer fintech company with a digital investment platform.
  • No consideration amount or deal value was disclosed in the source.

Why it matters

  • The source describes the deal as reflecting ongoing consolidation within fintech and digital capital markets technology sectors.
  • The transaction is framed as part of broader retail investment infrastructure modernization across digital financial platforms.

Strategic rationale

Strengthens SoFi's digital investment platform and retail investor participation capabilities in capital markets technology.

Deal terms & multiples

Deal value
Not disclosed
Target revenue
Not disclosed
Target EBITDA
Not disclosed
EV / Revenue
Not disclosed
EV / EBITDA
Not disclosed
Announcement
May 16, 2026
Acquirer
SoFi Technologies (Strategic)
Sub-sector
Wealthtech

About PrimaryBid

PrimaryBid is a capital markets crowdfunding software provider. The company develops digital investment infrastructure that allows retail investors to participate in public offerings, fundraising activities, and capital markets transactions. Its software systems support fundraising workflows and investor participation processes across digital financial environments.

Frequently asked questions

What did SoFi Technologies acquire from PrimaryBid?

SoFi acquired technology assets from PrimaryBid, including software systems supporting fundraising workflows and investor participation processes across digital financial environments.

How much did SoFi pay for PrimaryBid's assets?

The source does not disclose a purchase price or any consideration amount for the transaction.

What does PrimaryBid do?

PrimaryBid develops digital investment infrastructure enabling retail investor participation in public offerings, fundraising activities, and capital markets transactions.

Why did SoFi acquire PrimaryBid's technology assets?

SoFi stated the transaction supports continued development of digital capital markets services and investment accessibility technologies for consumer financial platforms.

Has the SoFi and PrimaryBid deal closed?

The source does not disclose a closing date or confirm whether the transaction has completed.

Sources