Market research

Market Research

Great decisions require great data. At Windsor Drake, our market research goes beyond surface insights — we deliver institutional-grade intelligence that drives valuation, informs strategy, and strengthens negotiations with investors and acquirers.

Precision Intelligence for Founders

Our research is designed to answer the questions that matter most: Where is the growth? Who are the competitors? What are the risks? Every study is built with the rigor of a global investment bank and the focus of a sell-side mandate.

Why It Matters

  • Valuation Impact – Clear market evidence to justify premium multiples.

  • Investor Confidence – Data-backed narratives that withstand diligence.

  • Strategic Clarity – Understand customer demand, competitive dynamics, and TAM/SAM/SOM.

  • Negotiation Advantage – Benchmarking that strengthens your position across M&A and capital raises.

Our Process

  1. Scope Definition – Align on key strategic questions and decision points.

  2. Data Collection – Blend proprietary research, third-party databases, and expert interviews.

  3. Analysis – Competitive benchmarking, market sizing, growth trajectory modeling.

  4. Delivery – Executive-ready reports with actionable recommendations.

What You Get

  • Comprehensive market sizing (TAM, SAM, SOM)

  • Competitive landscape and benchmarking analysis

  • Customer and buyer behavior insights

  • Trend and regulatory impact studies

  • Investor- and board-ready reporting package

Who It’s For

  • Founders preparing to raise capital or exit

  • Shareholders seeking valuation support through data-driven positioning

  • Operators requiring clarity on expansion, pricing, or competitive strategy